And the Best Partnership Award 2021 goes to…

Together with over 200 spectators, we launched 9 impact cases at our Future Thinking Event, the final event of The Partnership Verkiezing. The last 8 months 45 young professionals dedicated themselves to create social or ecological impact partnerships and to create a micro-revolution within their company and beyond.

This years’ winner of our Best New Partnership Award chosen by our curated jury is 🥁… Achmea’s Heath Heroes with ‘BrushHour‘! They created an accessible and inclusive oral health system for children to diminish socio-economic inequality.

The Future Makers award handed out by a special group of young leaders goes to PwC, who will stimulate empathy of individual employees by Virtual Reality. The audience award goes to team de Volksbank Volksheroes with their incentive package for sustainable housing for new mortgage customers.

A huge shout out to all the other participating teams: ABN Amro, Achmea States of Mind, Ahold Delhaize, KPN, Philips and Rabobank x Zilveren Kruis!

We are so proud of everyone raising their voice and putting their ideals into action.

Watch all the partnerships launched here.


The participants of De Partnership Verkiezing 2020-2021

Social and sustainability issues are now more important than ever. The urgency and importance to make a difference grows every day.

The Partnerschip Verkiezing is an initiative of The Punchy Pack, the Ministry of Foreign Affairs and the Rotterdam School of Management and with this programme we activate the voices of young leaders everywhere to become a part of the solution.

These heroes have taken on the challenge to develop a social and sustainable business case for their organisation, proving that it is possible to create positive impact with a business perspective from within a corporate organisation. They have done this working together with their executives and colleagues, with experts, artists, entrepreneurs, NGOs, government and fellow wavemakers, because they stand for a better future.

The competing changemakers of 2020-2021:


Join us

On April 23 we celebrate the innovative and bold business cases developed by this year’s teams during a spectacular and inspirational webinar. Do you want to join this event? Send us an email via

Are you excited to start your own micro-revolution and want to join with a team from your own organisation? We are open for applications for 2020-2021 and glad to tell you more about our incubator programme. Just send us an email via

Curious who will win the Partnership Verkiezing this year? Subscribe to out newsletter and find out!